The last mile. Drafted, not shipped.

The cut is done.
The job isn't.

Packer takes your locked master and builds the delivery pack — captions from the final cut, aspect versions, thumbnails, drafted metadata, and a manifest so you can find all of it in six months. It drafts. You approve. Nothing leaves without you.

Join the waitlist See how it works
MACOS · AI-DRAFTED, HUMAN-APPROVED · YOUR OWN KEY OR FULLY LOCAL · COST SHOWN BEFORE SPEND

You finished the edit.
Why are you still working?

Captions, crops, exports, thumbnails, naming — the last mile eats a fifth of every project and none of it is craft. Packer drafts the whole pack and waits for you.

Step 01 — Drop the master
⌘ drop your locked master
launchfilm_v04_MASTER.mov brand_endcard.png
one file in — Packer detects duration, aspect, loudness
CaptionsSRT + styled burn-in✓ built
Vertical 9:16safe-area crop · -16 LUFS✓ built
Square 1:1center-weighted crop✓ built
Master 16:9-14 LUFS · H.264✓ built
Metadata3 titles · chapters · tags✓ drafted
every asset from one master — consistent, named, organized
YouTube — main filmTUE 09:00queued
Instagram — vertical cutTUE 12:00queued
LinkedIn — square cutWED 08:30queued
You approve. AI drafts, you review — nothing leaves without your say-so. Ever.
STEP 01

Drop the locked master.

One file in. Packer reads duration, aspect ratio and loudness, and re-transcribes the final cut — so captions match the edit exactly, not the rushes.

STEP 02

The pack gets drafted.

Styled captions, aspect versions with safe-area crops and normalized audio, thumbnails on your brand preset, drafted titles, chapters and descriptions. Everything named, organized, and consistent — the way a good assistant would leave it.

STEP 03

Review it. Then hand it over.

Read the pack, fix what's wrong, approve. You get a folder a client can open and a manifest that still makes sense six months later — and if you publish direct, Packer can queue each version to its platform and slot.

AI drafts.
You decide.

The failure mode of automated publishing isn't bad AI output — it's auto-publishing bad AI output. Packer is built around the approval gate, not around removing you.

Cloud AI. Your own key.

Metadata and caption drafting with frontier models via your own API key. Pay per use, cents per pack — no subscription stack.

Local AI. Your choice.

Switch to local models and the drafting runs entirely on your Mac — nothing sent, nothing to disclose to a client. Your master never leaves the machine either way; on a cloud key, only what's needed for drafting is sent.

One master in.
Every deliverable out.

CC

Final-cut captions

Transcribed from the locked edit, styled to your spec — SRT and burned-in, always in sync with what you actually cut.

Aspect versions

9:16, 1:1 and 16:9 with safe-area crops and per-platform loudness normalization, all from one master.

IMG

Thumbnails

Built on your brand preset, sized right, named to match the version they belong to. No separate trip to another app.

🗂

Packs, not piles

Every project becomes a named delivery pack with a manifest — findable six months later, when the client asks for the square one again.

Aa

Drafted metadata

Titles, descriptions, chapters and tags drafted from the transcript — in your voice, for your review.

The approval gate

Nothing goes anywhere on its own. Review, adjust, approve — you stay in front of every send.

📅

Scheduled publishing

If you publish direct, queue every version to its platform and slot. The calendar is the plan; your approval is the trigger.

Stop working
after the work is done.

Packer is being built behind Cutler, in a working edit suite, on real deliveries. Join the waitlist and you'll hear when it opens — and if you tell me what your delivery spec actually looks like, it'll be built to handle it.

// no spam — launch news and devlogs only